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Meet Chris Lipscombe

   

CV for Chris Lipscombe

Profile

  • Experienced business manager, with IT, business development, marketing, graphic design and publishing skills
  • Strong focus on identifying, designing and delivering projects with tangible business outcomes
  • Experienced in international business-to-business marketing and management
  • Confident and persuasive public speaker and communicator

Capabilities

  • Strategic planning and business leadership
  • Team-building, motivation and management
  • Project management (resources, budget, timeframe, stakeholders, outcomes)
  • Marketing services management (PR, advertising, direct marketing, promotions)
  • Graphic design and production (traditional and electronic)

Achievements

  • Developed a nationwide publishing and communications program for New Zealand aid and development agency Corso, with high visibility and success
  • Set up own graphic design business, providing writing, editing, design and print broking services to businesses, government departments and non-profit organisations
  • Provided art direction and production management for books published by New Zealand Government Printing Office as part of new publishing venture Government Publishing
  • Designed and implemented a European publishing database for Digital Equipment Company (UK), dramatically reducing time to market for local versions of hardware and software products
  • Prepared and advised on worldwide implementation of electronic publishing standards for Digital Equipment Corporation (US), successfully reducing production and inventory costs
  • Built a customer database and initiated direct marketing programs for PC, UNIX, and networking businesses within Digital Equipment Corporation (NZ)
  • Set up own marketing consultancy, providing strategic marketing, database marketing and data analysis services to NZ businesses
  • Managed book design and illustration for Reed Publishing (NZ) Limited, including development of new electronic publishing initiatives
  • Identified new business opportunities for multimedia company DVP and provided web solutions to corporate customers in NZ, in association with Telecom New Zealand
  • Built a successful web development business for Wang New Zealand Limited and went on to integrate and manage an acquisition as Wang's Knowledge Management Division
  • Provided marketing communications services to business, corporate and government clients as part-owner and director of Mission Hall Design Group Limited
  • Set up Ensignz International to deliver strategic marketing consultancy services in Singapore and Dubai.
  • Successfully negotiated $2 million contribution from central government to the construction of a sound stage in the Wellington region as part of a NZ Trade & Enterprise Major Regional Initiative.
  • Established a successful funding programme for music videos, building on Wellington’s reputation for film production to increase local video production and deliver marketing benefits to local musicians and artists.
  • Established an Asia Industry Partnerships programme, introducing companies from the Wellington region to partners in China, Hong Kong, Japan, South Korea, Taiwan and Singapore.
  • Devised, funded and launched NZ’s first animation and visual effects symposium, AnimfxNZ.
  • Created regional and national economic development teams to accelerate fast, affordable broadband access and business use throughout New Zealand.
  • Successfully negotiated cornerstone funding from a Tokyo-based investor for Wellington games developer Instinct Entertainment

Qualifications

  • Bachelor of Arts (History), University of Canterbury, 1976
  • Post-graduate Diploma in Business (Marketing), Auckland University School of Business, 1994
  • Master of International Relations (Distinction), Victoria University of Wellington, 2008

But wait, there's more . . .

Seriously, if you want more information, or you have any questions, drop me a line at chris@redeye.co.nz.

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